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Mary from NY
> 3 dayThis product does not weigh your hair down and it makes your hair shine. Its one of the best products I have used.
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Elnora Wisoky
Greater than one weekThis tends to leave behind a greasy residue.
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Karen
04-06-2025Is it a little pricey? Right off the top my answer would be, yes. But when I consider how little of the product you actually need each day and how long it takes to run out, it actually is a really good deal.I actually put about 4 to 5 sprays of the product in my palm and apply it with my hands, versus spraying it directly into my hair. Works wonderfully.
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PDQ
> 3 dayI do not like to put any products in my hair, but the weather and humidity makes us use something. I have frizzy, wavy hair, somewhat curly. I only use this product in my hair. I have used it for at least 10 years. It keeps my hair shiny and super soft. It only takes 2 to 3 sprays and gently rub it in!!
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Mary Spencer
> 3 dayGreat works great
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Sugar Pie
Greater than one weekBeen using it for years and ordering from Amazon. Always been happy.
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Amanda W
> 3 dayLove this product. Original order was lost in the mail contacted seller and they sent a replacement. Will order from them again! Love the It’s a 10 brand!
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Lazerjunky
> 3 dayProduct is as described, seller is wonderful, weve bought from them before, but the sprayer isnt working very well. The product sort of comes out of the spray hole (I have run it under hot water a few times, thinking that its clogged, but it isnt). It comes out more between the top part of the sprayer, where you push down,and the ring that the nozzle top goes down into. I spend more time sort of wiping the sprayer part across my daughters hair, to get the product on her. Never mind the large amount that is getting lost because its spraying EVERYWHERE it shouldnt be. This stuff isnt cheap, so to be wasting any of it as it flies around the room and onto the floor, is very frustrating. Product works, when it actually makes it onto my daughters head. Most of the product ends up all over the top part, and the rest ends up on the floor, or on me. I have to continuously wipe the nozzle across the hair to get product off of the sprayer:-( Would order again but hope that the sprayer works on the next one.
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J Smith
> 3 dayI have damaged hair from thyroid issues. The ends of my hair started to get really fuzzy and even a curling iron wouldnt smooth them out. This helps tremendously, especially if you round brush with heat and then a shot of cold air to set it.
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Ash
> 3 dayI love this line! I have switched to other products and methods on and off for a few years but I always come back to Its a 10! I had a situation where my hair was getting very dry and weak so I bought this line to help my hair. It has become stronger and softer! Now I am more confident my hair will be successful with growing longer. I was at a very well known store and saw their prices but could not buy from them. Buying online is a money saver! Smells great and I am literally happy every time I am washing my hair and get to spray the leave in. Product arrived on time and bottle is working as expected. I bought the smaller bottle back in 2014 and it has lasted me until recently. My hairstylist gave me a tip to help it last longer. When it gets to half, refill with water and still works.