Liquid Foundation by Almay, Truly Lasting Color, Long Wearing Natural Finish, Vitamin E and Lemon Extract, Hypoallergenic, Cruelty Free, Dermatologist Tested, 220 Neutral, 1 oz

I depend on this product! I am relatively fair and a senior with sensitive skin. I use the Ivory around my eyes as a base for eye makeup and to conceal under eye circles. I use a slightly darker shade for overall coverage and add a bit of Ivory depending on the time of year and my sun exposure. This product stays on without looking cakey and is a good defense against sun exposure. I wear it over toner and 15 SPF Moisturizer.

I really hope they dont discontinue this. Its lasts all day and looks flawless. Only foundation that doesnt cling to dryness and balances oiliness. The color buff is also a rare gem since it leans yellow/ green for light olive skin tones.

Love the coverage. Long lasting. Great shade for ivory skin tone, no pink color in it! Please continue to carry this foundation in this color.

This foundation is amazing. I was wearing this when I went into labor. I labored for over 12 hours, pushed for 3 hours, and ended up with a csection late at night. The next morning this foundation was still on my face after all of that and looked pretty good. I was shocked. The only downside to it is the coverage is very light. If you are looking to cover acne or spots this won’t help you much.

I like the color, applicability, and feel of this foundation. I have many allergies, and this foundation has never made my face break out. I get a lot of compliments on my makeup, and I credit this blendable, lightweight, and smooth foundation for that.

When ordering this item it was listed $18.98 for 3oz but when it was delivered it was only 1oz. Retail price is a lot cheaper $9.98/1oz. Returned it!

Love the flawless, matte look of this makeup. I used this with an elf brand blending brush. I have combination skin, sensitive, and dry patches around my nose and forehead. This foundation gave me great coverage for a few acne spots and did not look blotchy or thick like other foundation brands. Im normally fair skinned but Ive been using flawless fake bake for a summer glow. So I bought the Naked foundation color and its the perfect shade. I will be buying a lighter shade for my normal color. Ive tried multiple foundations- elf flawless finish, Loreal true match, Maybelline fit me, Burts bees BB cream, and others but this Almay foundation is the best for a natural look and I wore it for 8+ hours so far and no smudges or wear.

I always used premium foundations (Chanel, Lancôme) but this is better than those were for me. My skin was oily when I was younger but is pretty dry now. I bought this after reading a review for a different premium brand and the reviewer said she like this Almay better. I tried it and it works perfectly for me . Thank you whoever you are !

This is a great product for me. It has great coverage for even scars, can be applied as sheerly as desired, truly stays on all day, feels like skin instead of oily foundation and from this vendor at this price, I wish that there had been 10 or 12 bottles to buy..about how much I go through in a year. It also dries quickly, so smooth on quickly so there is little overlapping and chance for dark spots which can be a little difficult to correct in a hurry. Because it does dry quickly, dressing and other makeup application is sooner, a plus I feel. Soap and water are not the best options for removal. I use some of the Loreal cleansers, sometimes a homemake sugar scrub; experiment and find your favorite. Try what you have first. Warm 280 is a great color for those of us who are somewhat fair and have some pink in our skin; I hope there is more available soon. Thanks to Amazon and vendor!!!

This foundation is medium coverage lasts nicely throughout the day. I didn’t know this company Almay is owned by Revlon.