Liquid Foundation by Almay, Truly Lasting Color, Long Wearing Natural Finish, Vitamin E and Lemon Extract, Hypoallergenic, Cruelty Free, Dermatologist Tested, 220 Neutral, 1 oz

Selected this item with a full coverage foundation search. Well it is not a full coverage foundation. It is of a thin watery consistency with only minor coverage. Color is always a crap shoot when ordering online, this was a way lighter shade than I anticipated. Luce and learn, I may use it to the end, or I may give up and move on to the next experiment.

I have been using Almay products for 45 years because my skin is hyper sensitive. As the orifices changed, I changed my choices within the company. At 71 I still use their liquid foundation and powder to cover any blemishes in my skin. Everyone remarks that I look at least 10 years younger than my age.

Ive been using this foundation for years. It provides good color and coverage. I do add a drop of moisturizer and mix it together before applying to my face. It spreads better that way. It is reasonably priced and works well for my sensitive skin. Expensive is not always better.

It’s does not last all day for me. But neither does Lancôme or Clinique. I use mineral makeup over it. I work 13 hour days. It is all gone by the time i get home. It is matte finish. It is not too heavyweight. It has a great consistency. I am a repeat buyer and have not found anything better overall.

I have been using Almay make up for about seven years. Even this particular brand TLC. I always get the color naked. I ordered two bottles and when I got them they were the color of ivory even though the bottle said naked. So I had to buy another bottle of natural so I can mix it with the naked. So that I could somewhat have a natural color to my skin. It is not perfect but it does the trick for now. I am not sure why the color of the make up is different when I buy it through Amazon than when I buy it through Walmart but it definitely is so be careful.

Im picky. Or maybe my skin is picky. Its very fair, very sensitive and prone to redness. For this reason I hadnt been able to find a foundation that works for my skin until I tried this. A lot of foundations seem to cling to dry patches I didnt even know I had on my face, and I end up looking worse than I did without makeup. This foundation really is amazing. Doesnt irritate my skin, doesnt cause any breakouts and looks really natural. The Ivory may be a tad too dark for my really white skin in the winter (mixed with a little moisturizer fixes this issue for me) but probably will just right for the summer. I would say this is maybe light to medium coverage. It looks like my skin but better, which is probably what we all want when wearing foundation. And the price is so reasonable, considering Ive paid much more on a ton of other foundations. If your skin is like mine and youre on the fence, try it. Its worth the price for what it does.

I like the color, applicability, and feel of this foundation. I have many allergies, and this foundation has never made my face break out. I get a lot of compliments on my makeup, and I credit this blendable, lightweight, and smooth foundation for that.

The is the best stuff. I wont buy anything else.

I have used this product for years and I am completely satisfied with it. It is non greasy and it does last the sixteen hours as advertised.

This foundation was delivered quickly and was well-packaged. I was a bit disappointed in this foundation because although the coverage is good and the finish was natural, I felt it left a flat dull look to my skin. I think I found a remedy by adding a drop of jojoba or rosehip oil to the foundation upon application. Wayne Goss on YouTube recommends that to give a brighter finish to foundation. It works! Along with a good highlighter, I think it improves the look of this foundation sinificantly.